Customers suddenly change behaviour. New technology and mobile phone companies. Banks and financial institutions. Going why market research does not predict future trends reliably. How to get accurate results from market research, polls, surveys and focus groups. Consumer trends prediction. Futuring and futurists. Techniques for scenario building. Conference keynote speaker and Futurist Dr Patrick Dixon.
Market research: how to get great results
Customers suddenly change behaviour. New technology and mobile phone companies. Banks and financial institutions.
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