Advertising
16 articles and keynote videos (13 with video) since 2008, newest first.
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AI · 2024
AI will create huge new cybersecurity risks, hijacked by criminals and rogue states
Patrick Dixon is a global keynote speaker on cybersecurity and AI - author of 19 books - here in conversation with Futurist Gerd Leonhard N…
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Retail and consumers · 2024
Future Marketing: Impact of AI on Marketing
Patrick Dixon is a global keynote speaker on future marketing and AI, author of 19 books NEW AI BOOK IN BESTSELLER LIST FOR 12 MONTHs IN AI…
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Retail and consumers · 2020
I predicted the stampede by marketing teams towards "purpose-based campaigns" during COVID
How should marketing and advertising executives respond in the coronavirus crisis? How should marketing messages be adapted to be more appr…
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Retail and consumers · 2019
How to stay close to customers!
Secret of customer engagement. "Change how you communicate. Phone and email is a waste of time if you want to build trust and be part of th…
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Retail and consumers · 2011
Future of New Brands and Branding
Future of Brands – secrets of all strong brands. Brands are all about emotion – and emotion connects with memory, self-image, hopes, dreams…
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Retail and consumers · 2010
Future of Marketing 2030
VIDEO: Future of Marketing - entire keynote at Confinn October 2021 for 800 in theatre and 300 virtually - Lithuania.
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Retail and consumers · 2010
Marketing to Tribes, consumer groups, targets social marketing
Target groups marketing Impact of tribalism on business: culture, niche markets, consumer groups, cultural belonging, family, team leadersh…
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Retail and consumers · 2009
Future of Advertising Billboards and Signs
Q to www.twitter.com on future of advertising, marketing and media campaigns. How to reach target audiences more effectively.
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Retail and consumers · 2009
Brands: impact social networks on marketing, corporate image
Future of online brand development, smartphones and mobile branding campaigns, advertising, marketing and corporate image.
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Retail and consumers · 2008
Older consumers: new marketing and brands
Marketing to older people. Huge growth of products and services for consumers over 50. If you want to attract older people, don’t just use …
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Retail and consumers · 2008
Marketing in an Economic Crisis
Futurist Keynote Speaker: During recessions many people look for value rather than luxury. Saving money, products that last longer.
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Retail and consumers · 2008
Marketing to Older Consumers
How to market to older consumers and grow your business.
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Retail and consumers · 2008
Marketing to Older Consumers
How to market to older consumers and grow your business. 1.4 billion people will be over 60 by 2030, up from 1 billion today.
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Retail and consumers · 2008
The future of marketing
The future of marketing - Lisbon Portugal Marketing: Profissionais reunidos em congresso insistem n ecessidade de inovar Agencia Lusa Portu…
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Retail and consumers · 2008
Why Consumer Reports and Market Research or Focus Groups can't predict the future
Don’t believe consumer reports – they can’t predict the future. Consumer reports only tell us about today. They tell us nothing about tomor…
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Retail and consumers · 2008
Future of Marketing
Google Zeitgeist CEO Summit 2007 - Dr Patrick Dixon introduces future of marketing and why traditional advertising is dead in an online wor…
