Future market trends -- driven by population, age, gender, location, wealth, culture - above all by emotion. Impact of demographics on marketing and growth of every business and on all business strategy. Emerging market trends, consumer lifestyle choices, advertising and behavior. Contrasts between wealthy and poor - risk of social instability. Impact of ageing on consumer spending, government budgets, health care, workforce and retirement age. Demographics impact on customer spending and economic growth of Turkey, France, Germany, Spain, Portugal, Ireland, Italy and UK. Migration to offset falling birth rates and population decline. Impact of older voters on Italy politics and democracy, elections and public policy. Demographics of India and China. Futurist conference keynote speaker Patrick Dixon - speaking at corporate event for Novo Nordisk.

Dr Patrick Dixon
Dr Patrick Dixon MBE

Futurist keynote speaker and author of 19 books. Thirty years forecasting global trends for more than 400 clients, in every industry.

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