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Every article and keynote video from Dr Patrick Dixon, newest first.

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  • Article · 2011

    Better Corporate Image

    Messages aimed at customers or shareholders are often in conflict, and this is becoming a major challenge for brand management, marketing a…

    11 October 2011
  • Article · 2011

    Future of logistics, supply chain management, retail, freight, manufacturing

    Future of logistics and supply chain management. Future of national post offices and postal service monopolies.

    17 September 2011
  • Article · 2011

    Join me on Google+ and Google Circles

    I am on Google+ .Do join me. Patrick Dixon on Google+ I am on Google+. Just use your Google+ account If you already have a Google+ account,…

    13 July 2011
  • Article · 2011

    Sustainable growth

    Inside the mind of a post-millennialist... Can we survive another hundred years of increasingly rapid change? What about another thousand y…

    12 July 2011
  • Article · 2011

    Trends and Countertrends

    To every trend there is a countertrend, which is why media pundits are able at once to describe, for example, trends to greater liberalism …

    12 July 2011
  • Article · 2011

    Future Technology: videos, keynote lectures, slides, articles

    There is a huge range of material on future technology. Here are just a few resources. You can also search the site plus our YouTube channe…

    8 July 2011
  • Article · 2011

    Future of Brand, Marketing and Advertising Agencies

    Expect large multi-nationals to spend up to 500 million dollars each on global re-branding over the next 15 years, to refresh their image, …

    7 July 2011
  • Article · 2011

    Future of Marketing

    Consumers are increasingly cynical and hard to impress, sophisticated, fickle and wary as well as well-informed, with instant access to onl…

    5 July 2011
  • Article · 2011

    Stronger Brands: 10 steps to refresh your brands and marketing

    What does it mean for a brand to be emotional, to connect with customer passion, to create devotion and loyalty?

    5 July 2011
  • Article · 2011

    16 steps to take in any major crisis / disaster

    All large businesses get hit by crises on a regular basis. It is a fact of life. And the larger the organisation, the more frequently they …

    4 July 2011
  • Article · 2011

    Warm up your Brand

    How to warm up your brand. What if we could add 10% to the impact of every global brand, 20% to the power of every mission statement?

    4 July 2011
  • Article · 2011

    How to save 110kms of truck driving across the EU each year

    Product exchanges are a great way for manufacturers, wholesalers and retailers to save money. Every day hundreds of thousands of identical …

    1 July 2011

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