Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JApplicationHelper::getPath() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/component/helper.php on line 168

Strict Standards: Non-static method JRequest::getCmd() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/helper.php on line 112

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 255

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 134

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

Strict Standards: Non-static method JApplicationHelper::_checkPath() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/helper.php on line 133

Strict Standards: Non-static method JDispatcher::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 511

Strict Standards: Non-static method JFactory::getApplication() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/plugins/system/shsef.php on line 295

Strict Standards: Non-static method JFactory::getApplication() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/plugins/system/shsef.php on line 341

Strict Standards: Non-static method shRouter::shGetConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/plugins/system/shsef.php on line 343

Strict Standards: Non-static method JFactory::getDocument() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/plugins/system/shsef.php on line 309

Strict Standards: Non-static method JString::ltrim() should not be called statically in /home/wwwglob/public_html/administrator/components/com_sh404sef/sh404sef.class.php on line 695

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JString::ltrim() should not be called statically in /home/wwwglob/public_html/administrator/components/com_sh404sef/sh404sef.class.php on line 696

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JString::ltrim() should not be called statically in /home/wwwglob/public_html/administrator/components/com_sh404sef/sh404sef.class.php on line 698

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JString::ltrim() should not be called statically in /home/wwwglob/public_html/administrator/components/com_sh404sef/sh404sef.class.php on line 699

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method shRouter::shPageInfo() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/plugins/system/shsef.php on line 315

Strict Standards: Non-static method JLoader::register() should not be called statically in /home/wwwglob/public_html/administrator/components/com_sh404sef/helpers/autoloader.php on line 95

Strict Standards: Non-static method JLoader::load() should not be called statically in /home/wwwglob/public_html/administrator/components/com_sh404sef/helpers/autoloader.php on line 106

Strict Standards: Non-static method JLoader::register() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 138

Strict Standards: Non-static method shRouter::shGetConfig() should not be called statically in /home/wwwglob/public_html/administrator/components/com_sh404sef/helpers/shurl.php on line 19

Strict Standards: Non-static method shRouter::shPageInfo() should not be called statically in /home/wwwglob/public_html/administrator/components/com_sh404sef/helpers/shurl.php on line 21

Strict Standards: Non-static method JFactory::getDocument() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/includes/application.php on line 135

Strict Standards: Non-static method JFactory::getUser() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/includes/application.php on line 136

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JFactory::getSession() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/factory.php on line 163

Strict Standards: Non-static method JRequest::getCmd() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/includes/application.php on line 152

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 255

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 151

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 394

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 394

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 221

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 222

Strict Standards: Non-static method JFactory::getLanguage() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 237

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JURI::base() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 242

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 394

Strict Standards: Non-static method JURI::base() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 353

Strict Standards: Non-static method JUtility::parseAttributes() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 382

Strict Standards: Non-static method JLoader::load() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 161

Strict Standards: Non-static method JLoader::register() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 138

Strict Standards: Non-static method JLoader::load() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 161

Strict Standards: Non-static method JLoader::register() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 138

Strict Standards: Non-static method JModuleHelper::getModules() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/modules.php on line 40

Strict Standards: Non-static method JModuleHelper::_load() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 88

Strict Standards: Non-static method JRequest::getBool() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 97

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 217

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 151

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

Strict Standards: Non-static method JUtility::parseAttributes() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 382

Strict Standards: Non-static method JModuleHelper::getModules() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/modules.php on line 40

Strict Standards: Non-static method JModuleHelper::_load() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 88

Strict Standards: Non-static method JRequest::getBool() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 97

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 217

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 151

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

Strict Standards: Non-static method JUtility::parseAttributes() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 382

Strict Standards: Non-static method JModuleHelper::getModules() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/modules.php on line 40

Strict Standards: Non-static method JModuleHelper::_load() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 88

Strict Standards: Non-static method JFactory::getUser() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 63

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JFactory::getSession() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/factory.php on line 163

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 64

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JModuleHelper::renderModule() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 84

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 394

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JFactory::getLanguage() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 168

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JRequest::getBool() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 199

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 217

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 151

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

Strict Standards: Non-static method JFactory::getUser() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 63

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JFactory::getSession() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/factory.php on line 163

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 64

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JModuleHelper::renderModule() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 84

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 394

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JFactory::getLanguage() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 168

Strict Standards: Non-static method JRequest::getBool() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 199

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 217

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 151

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

Strict Standards: Non-static method JFactory::getUser() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 63

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JFactory::getSession() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/factory.php on line 163

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 64

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JModuleHelper::renderModule() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 84

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 394

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JRequest::getBool() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 199

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 217

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 151

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

Strict Standards: Non-static method JUtility::parseAttributes() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/html.php on line 382

Strict Standards: Non-static method JModuleHelper::getModules() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/modules.php on line 40

Strict Standards: Non-static method JModuleHelper::_load() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 88

Strict Standards: Non-static method JFactory::getUser() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 63

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JFactory::getSession() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/factory.php on line 163

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 64

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JModuleHelper::renderModule() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 84

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 394

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JFactory::getLanguage() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 168

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JRequest::getBool() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 199

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 217

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 151

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

Strict Standards: Non-static method JFactory::getUser() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 63

Strict Standards: Non-static method JLoader::import() should not be called statically in /home/wwwglob/public_html/libraries/loader.php on line 186

Strict Standards: Non-static method JFactory::getSession() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/factory.php on line 163

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 64

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JModuleHelper::renderModule() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/document/html/renderer/module.php on line 84

Strict Standards: Non-static method JFactory::getConfig() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/application.php on line 394

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JFactory::getLanguage() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 168

Strict Standards: Non-static method JRegistryFormat::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/registry.php on line 373

Strict Standards: Non-static method JFilterInput::clean() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/registry/format.php on line 45

Strict Standards: Non-static method JRequest::getBool() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/application/module/helper.php on line 199

Strict Standards: Non-static method JRequest::getVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 217

Strict Standards: Non-static method JRequest::_cleanVar() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 151

Strict Standards: Non-static method JFilterInput::getInstance() should not be called statically, assuming $this from incompatible context in /home/wwwglob/public_html/libraries/joomla/environment/request.php on line 577

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Stronger Brands: 10 steps to refresh your brands and marketing FORUM

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Stronger Brands: 10 steps to refresh your brands and marketing

Written by

Futurist Keynote Speaker: Posts, Slides, Videos - Marketing, Brands, Mobile Consumers, Big Data

Rate This Article

All strong brands connect powerfully with memory and emotion:

Harley-Davidson
Virgin
Coca-Cola
Nike
Body Shop
Disney
Starbucks
McDonalds
Apple

What does it mean for a brand to be emotional?   It means that we feel good when use the brand or when other people associate us with it.

Brand loyalty can run deep – even when we are disappointed in our recent experience.  People can lose a lot of money this way when investing in a corporation that has “always done well in the past”.

Our own identity can be tied intimately to branding:  the clothes we wear, the car we drive, the corporation we work for – all these things help shape our personal image.

So then, the future of brands is all about emotion and beliefs, and both are changing.   How we position our brands and our mission is vitally important.

10 Steps to Warming Up a Brand

To get you started - think about warming up your brand.

INTERNAL

•    Write in two sentences why your product or service makes the world a better place
•    Explain clearly in a sentence why competing products and services are a poor substitute for your own presence in the market
•    In what way would the world be impoverished if your company did not exist?
•    What makes your organisation extra-special?
•    Why would people choose to work for you rather than other similar organisations?

EXTERNAL

•    Why are people passionate about your products or services?
•    Why are they your unpaid unofficial sales team?
•    If your customers had a dream, what would it be?
•    How can you go beyond their reasonable expectations?
•    What is the most powerful good-news story you can tell?

Adapted from Building a Better Business - book by Patrick Dixon, who has advised many of the world's largest corporations on issues relating to consumers, trends, image and branding.

 

 


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