How will Twitter make money? New business tools / analytics

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Problems for Twitter revenue generation by Futurist Patrick Dixon.

There is little doubt that Twitter will develop effective solid income streams - by serving corporations in their own marketing and customer engagement strategies.

Twitter could take an extreme position and start charging every corporation for use of Twitter - only permitting free use for genuine personal users.  However such a policy might be hard to police.

The challenge is how to allow corporations to use new Twitter marketing tools without alienating Twitter users.

See more from: Patrick Dixon on YouTube


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