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Futurist Keynote - Articles and Videos - Future Trends, Economy, Markets, Industry
Power of Tribes - Clash of Cultures - Consumer Groups
Wake up to Stronger Tribes and a Longer Life
By Patrick Dixon - Published in the Financial Times: October 31st 2005
Your company may have a reputation for brilliant leadership, outstanding innovation, clever branding and effective change management, but the business could fail if the world changes and you are unprepared.
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