Lecture on Interactive Marketing by Dr Patrick Dixon. More on these issues - search 45,000 pages and many videos. Book Dr Dixon for your own corporate event. Watch VIDEO of the presentation: Interactive e-marketing also Video on Direct marketing For more VIDEOS and also see Global Change site - 10 million unique visitors. Description: Interactive Marketing - Direct marketing in a digital world: iDTV, PDAs, SMS, mobile marketing, viral marketing, video marketing, opt-in e-mail campaigns - Keynote event for Skynet Belgacom high-level client marketing event. Low cost, high impact advertising campaigns - why interactive marketing is set to grow rapidly. Key marketing success stories and dangers to avoid.