Table of Contents
The Future of Medical Technology
FUTUREWISE How will people live and die? Future of Diagnostics, Digital Health Care
The future of health – urgent Time is running out for the sick
History of Medicine:Passion to save lives and make people feel better
WHO IS YOUR CLIENT ?
The ONLY client who matters is someone who is sick or dying that you can help back to health
Show that you REALLY care about people who are sick, then those who need your help will be your friends and drive the business
The only PROVEN OUTCOME that matters is someone who was sick and is now well because of Siemens Medical Solutions
Take hold of your F U T U R E
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The world can change far faster than you can develop new medical solutions
Don’t believe market research
Huge rise in techno-medicine costs Better technology = greater resource conflicts
Expect dramatic increase in speed of imaging, with smaller size, cost
The New Medicine
Knowledge brings new choices and responbsibility
Even shorter hospital stays
Digital Doctors Robots decide future threrapy Does this child have meningitis? Heart monitoring / action
Just in Time – Instant Records
On-line Medical Care
Telemedicine Growth
24 hour / 365 day video link at zero cost
24 hour / 365 day video link at zero cost
People and Diagnostics = Wireless
Brain to Brain or Body to Machine Shared data or emotion @ the speed of light
Next generation bio-digital control Total mobile life support
Reasons people buy medication on net
Health Care Revolution
Biotech = Major Impact in Future DNA Designer Life The digital revolution changes what we do The genetic revolution changes who we are
1 million mutants made in UK in 2 years – transgenic animals
Strange New Creations
Mix and Match
Rabbit fur genes added to cotton
Safe to Eat ?
Low fat humanised pigs
Hype and Anti-Hype Bill Gates v Jose Cibelli Microsoft v Advanced Cell Technology
Digital Hype and Biotech Hope
Biotech = total life control
Timeline Faster Analysis
Genes into cells means potential pharmaceutical factory inside body
Getting New Genes Into Cells
Grow New Teeth
DIY skin cells ? nerve cells
Replacement Tissues and Organs
Individual Variation – Side Effects and Action
Genetic Prophecy – Are We Ready?
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Possibilities
How many human genes does a monkey have to have to win human rights?
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Mega-cities - Mega-markets
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Contrasts
Rich City Life - “kickback” cost
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Ageing and Wealthy
Do you accept longevity estimates?
Can we stop ageing ? Including Alzheimers etc
Will people die?
Live to 160 years old?
New Viruses eg SARS
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Tribal conflicts
Europe will be dominated by conflict between local identity and regional power
What Could Europe Look Like ?
Tribal Marketing All Great Hospitals Create Tribes
Positive Tribalism
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Health Care Technology increasingly globalised
Medical Technology
Impact on medical technology companies of industry mergers ?
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“Speculators should be shot”
Recent events are a boost to virtual teams / organisations
Life too short to spend in airports $200,000 a year – 6 weeks at 33,500ft
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Health Care will be Political
Death of Political Theory
New Politics ? Unstable Policies
Single Issues
Every single issue becomes a regulation
Care for poor as well as wealthy
Worries about Electromagnetic Radiation
How did this turkey live and die?
Did chickens ever run around on these legs?
,
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Deep Human Needs
New trend – get a life
Look at what people do for nothing
Companies talk about
Individuals talk about
“Building a Better World” The ultimate slogan
How do you see the future of medical technology companies ?
Slides: globalchange.com/ppt/siemensmedical
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